The Cons of Using an iBuyer Program: Why Fast and Easy Isn’t Always Better

Two people talking to someone in a business situation.

By Tammy Eickhoff, Professional Real Estate Agent at Carolina Homeland Partners

Hey there, home-selling superstars! So, you’ve heard about iBuyer programs—those flashy, tech-savvy companies that promise to buy your home in a snap, no fuss, no muss. Sounds dreamy, right? Well, before you click that “Sell Now” button, let’s pump the brakes and talk about the not-so-glamorous side of iBuyers.

As your trusty real estate agent (and someone who’s seen the good, the bad, and the ugly of home selling), I’m here to spill the tea on why iBuyer programs might not be the fairy tale they seem. Let’s dive in!

What’s an iBuyer Program?

iBuyers are companies that use algorithms to make quick cash offers on homes. They promise a fast, hassle-free sale—no staging, no open houses, no waiting around. But (and this is a big but), there’s a catch. Or several.

The Cons of Using an iBuyer Program

1. Lower Offers (Cha-Ching… or Not)

iBuyers might promise convenience, but that convenience comes at a cost—literally.

• Below Market Value: iBuyers often lowball their offers to account for repairs, fees, and their own profit margins. When I say low-ball I mean it too with offers on average of 13% below market value and some times much more!

• Less Room to Negotiate: Unlike traditional buyers, iBuyers aren’t emotionally invested in your home. They don’t have to move, they haven’t fallen in love with your home. They’re all business, baby.

2. Hidden Fees Galore

That “no hassle” sale might come with a side of sneaky fees.

• Service Fees: iBuyers typically charge a 5-10% service fee, which can eat into your profits.

• Repair Costs: They’ll deduct for repairs, even if your home is in great condition. That scratch on the door? Yeah, they’ll notice.

3. Limited Flexibility

iBuyers are all about speed, but what if you’re not ready to move at lightning pace?

• Tight Timelines: They often want to close in as little as 10-14 days. If you’re not ready, tough luck.

• No Contingencies: Forget about waiting for your new home to close or coordinating move-out dates. iBuyers don’t play that game.

  
  

4. Lack of Personal Touch

Selling your home is a big deal, and iBuyers treat it like a transaction—not a life-changing event.

• No Human Connection: You’ll be dealing with algorithms and customer service reps, not a real estate pro who knows your story.

• Cookie-Cutter Process: iBuyers don’t care about your home’s unique charm or your emotional attachment. It’s just another property to flip.

  
  

5. Limited Market Reach

iBuyers aren’t available everywhere, and even if they are, they might not be interested in your home.

• Selective Buyers: They typically target newer, mid-range homes in popular areas. If your home is older, unique, or in a less trendy neighborhood, they might pass.

• No Bidding Wars: With a traditional sale, you could get multiple offers and drive up the price. iBuyers? One offer, take it or leave it.

  
  

The Tammy Eickhoff Take: Is an iBuyer Right for You?

If you’re in a rush and willing to sacrifice profit for convenience, an iBuyer might be worth considering. But if you want to maximize your sale price, have flexibility, and work with someone who actually cares about your needs, going the traditional route is the way to go.

At Carolina Homeland Partners, we’re all about personalized service and getting you the best deal possible. We’ll handle the hassle so you don’t have to—and we’ll do it with a smile (and maybe a few dad jokes).

Ready to Sell Your Home the Right Way?

Whether you’re looking for a quick sale or want to squeeze every penny out of your home’s value, I’m here to help. Let’s skip the algorithms and work together to make your home-selling journey a success.

Visit http://carolinahomeland.com  to explore our services, or give me a call to start your selling adventure today. Let’s make your home sale a win-win!

About Tammy Eickhoff:

Tammy Eickhoff is a licensed real estate agent with Carolina Homeland Partners, where she combines her passion for helping people with her love of all things real estate. When she’s not assisting clients, you can find her gardening, hanging out with her animals (Huck, Ziggy, and Cashman), tackling her next DIY project, or curled up with a good book.

If you're interested in more information, or looking to buy a home in one of our amazing communities, give me a call at 919-610-2366.